Color Me Excited!

So a few days ago I was invited to join the Digital Items Prototype Team on Etsy and I thought, "Sure, it's always nice to be invited.  Why not?" not really knowing what it was that this team did.  This particular team is testing a beta feature on Etsy that allows you, my buyers, to directly download digital files as soon as you pay me just like a bona-fide digital storefront!  This means that even if I'm busy not checking my email you don't have to wait for me to send your digital files!  How about that, digital design fans?  The first thing I uploaded is my best-selling Color Me Paisley Coloring book!  Yay!

Nobody's Lookin' for YOUR Artwork

After reading this Etsy article about more relevant search results I had an AH-HA! moment.  If someone's looking to buy art, they aren't going to be searching by title. The "Title of Item" line is deceptive in that way.  Suppose you're looking for a whimsical piece of art to hang in your office or bedroom.

Something...orange....or maybe blue...nothing specific....something abstract like...paisley. 

You're not going to search for "Twirly" what's "Twirly?"  Even if you saw this drawing of mine at a craft fair or similar, you won't remember the title.  You're going to search for "orange blue paisley art" right?

Twirly

Don't waste space listing the title of your art unless it's a very straightforward title like, "Yellow Flower in a Blue Vase."  Put your title in the description of the piece instead.  There's plenty of room there and you can elaborate about your intriguing titles.